Signups and activation
Count signups, activations and retention straight from your user tables, with definitions you certify once.
Microsoft SQL Server and Azure SQL. Replicate your production tables read-only and join them with every other tool, without touching your app.
Live demo workspace with fictional data · no signup, no credentials needed

SQL Server on its own answers half the question. Joined with the rest of your stack in Kimo, it answers the other half.
Count signups, activations and retention straight from your user tables, with definitions you certify once.
Link your users to Stripe customers, CRM contacts and ad clicks through shared keys.
Ask Kimo “how many trials converted last week by plan?” and get the SQL, the chart and the answer.
Kimo maps SQL Server into clean, typed tables with primary keys and incremental cursors, so syncs stay fast and joins just work.
| Field | Type | Notes |
|---|---|---|
| id | id | Primary key |
| string | ||
| plan | enum | Low-cardinality dimension |
| created_at | timestamp | Incremental cursor |
| country | string |
A starter model Kimo suggests the moment SQL Server is connected. Every join is editable.
Users and events joined with subscriptions to follow signup → activation → paid.

Fictional data · hover the chart for daily values
No engineers, no pipelines to maintain. Kimo asks for the minimum access it needs and tells you exactly what it will read.
Grant SELECT only. Kimo never writes to your database.
Allow Kimo’s static egress IPs, use an SSH tunnel, or run the on-prem agent inside your network.
Credentials are encrypted at rest with a per-workspace key and tested before saving.
Choose what to sync, starting with users. Kimo backfills, then keeps it fresh.
CREATE LOGIN kimo_reader WITH PASSWORD = '<generated>';
CREATE USER kimo_reader FOR LOGIN kimo_reader;
ALTER ROLE db_datareader ADD MEMBER kimo_reader;Read-only, encrypted, revocable. Credentials are encrypted with a per-workspace key, never logged, and can be rotated without breaking your models.
By default Kimo syncs SQL Server every 15 min. You can change the schedule per table, or trigger a sync manually from the connector page.
Try it on the live demo workspace first, then connect your own account when you are ready.